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Mobile, Technology, Telecoms |
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Amazon makes its move into tablets
Amazon has taken the ereader to $79 and the tablet to $200. The Amazon Fire is everything that Android tablets are not: a coherent high-quality user experience rather than a box of components. It will sell well, while new sub-$100 Kindles will reinforce Amazon’s dominance of ebooks
Amazon began as a bookshop, but just 30% of Q2 North American sales were physical media of any kind. The Fire is part of a broader strategy – to embed Amazon in online buying of everything from shoes to nappies to iPads and TVs. The Kindle Fire is a shop window on every coffee table |
Media, Mobile, Technology, Telecoms |
October 2011 Access this report
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AOL, Microsoft and Yahoo! seek solace together
AOL, Microsoft and Yahoo! are partnering to cross sell non-guaranteed display inventory in the US, highlighting their need for scale in the face of increasing competition from Google and Facebook
Aggregating unreserved ads via their respective networks may boost share of ad budgets, but the focus on less valuable inventory means any impact is likely to be small
Short of extending the partnership to include all inventory and greater investment in technology there seems little the three companies can do to stop further erosion of display share, though revenues should continue to rise |
Media, Internet |
November 2011 Access this report
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Apple and Google: Apps, iAd and War
In June, Apple’s new ‘iAd’ unit will begin serving ads within iPhone apps. iAd will compete with Google’s AdMob, paralleling Google Android’s competition with the iPhone, as the two companies contend to shape how people will use the mobile internet
The iPhone’s success is underpinned by apps, which draw in both consumers and publishers in a virtuous circle, but undercut Google’s search model. With iAd, Apple seeks to make sure iPhone apps remain the most profitable place for publishers |
Media, Mobile, Internet, Telecoms |
May 2010 Access this report
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Apple prunes the ecosystem
Last week Apple introduced a new subscription payment system for publishers using its devices, but also clamped down on publishers using their own payment systems, obliging them to offer Apple’s system (with a 30% commission) in parallel or leave the platform
For publishers selling their own content with no marginal cost, this is an extra cost that most will grudgingly accept. But aggregators obliged to pay rights-holders a fixed fee for each content sale, such as music or ebook vendors, face bigger problems: some will be forced off the platform |
Media, Mobile, Press, Internet, Telecoms |
February 2011 Access this report
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Apple, Android and tablet market share
Apple has now sold 25m iPads since launch, worth $15bn, and will probably sell 40-50m in 2011. Competing tablets have sold perhaps 2-3m in total so far and will not be competitive with the iPad until 2012 at the earliest
Android phones are now far outselling iPhones, but benefit from a narrower user experience gap and from selling at a half of the price. Android tablets must compete with the iPad at the same or higher price points, a far harder task. We believe it is possible the iPad will retain a 50%+ share |
Media, Mobile, Press, Technology, Telecoms |
July 2011 Access this report
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Apple, Samsung, Patents and Android
A US jury has found Samsung infringed Apple’s patents with Android products and awarded $1bn damages. This is 17% of Samsung’s Q2 operating profit and would be crippling to any other Android OEM: it sends ripples of uncertainty through the ecosystem.
We expect the verdict to accelerate IP licensing between Apple and other Android OEMs, with Apple (like Nokia and other IP holders) levying a fee per device, though Google’s ownership of Motorola may mitigate this somewhat. |
Technology, Telecoms |
August 2012 Access this report
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Apple: everything going right?
In the March 2011 quarter Apple’s revenue was up 83% year-on-year and net income up 95%. iPhone sales are up 113% and the iPad has sold 19.5m units in the last 12 months. Even the ‘legacy’ Mac business grew 32%, and Apple now has over $65bn cash in the bank. Not bad for a niche business
With single digit penetration in its core growth businesses, Apple has the opportunity to continue growing fast for some time to come |
Media, Mobile, Telecoms |
May 2011 Access this report
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Apple’s results, the iPhone and Android
Apple is now a $108bn company, with annual revenue up 66% from a year ago and 40% gross margins. September quarter iPhone sales dipped to 17m ahead of a new product launch, but Apple still sold 72m in the last 12m, compared to 40m in the 12m to September 2010
Apple has now sold 40m iPads for $20.3bn revenue, and 11m in the last quarter. All other competing devices have sold perhaps 4m. We expect Apple’s dominance to continue through 2012 and potentially beyond |
Media, Mobile, Technology, Telecoms |
October 2011 Access this report
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Carphone Warehouse Q1 2011/12 results: weak start to the year
CPW Europe had a weak first quarter, with like-for-like revenue growth of -3.3%, with all of the drop coming from the 18 to 24 month contract length shift in the UK
We expect its performance to improve through the rest of its fiscal year, but it will need to in order to hit even the bottom end of its full year guidance
The US mobile retailing operation is doing much better, with very strong revenue growth, and is likely again to exceed full year guidance |
Mobile, Technology, Telecoms |
July 2011 Access this report
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Challenging future for internet TV aggregators
Hulu’s postponed UK launch, and the inability of SeeSaw and MSN to get carriage deals with the BBC and ITV, underscore the difficulty for internet TV aggregators of acquiring mainstream content
In-stream video advertising is nascent – we estimate it was worth just over 1% of UK TV ad spend last year – giving major channel operators/rights holders little incentive to syndicate their programming to online services
The future for ad-funded internet aggregators continues to look highly challenging, aside from YouTube, due to its audience scale and Google’s deep pockets |
Media, TV, Internet |
March 2010 Access this report
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Clear Channel – designs on global radio?
Encouraged by the way that Google has come to dominate the global market for online search advertising, Clear Channel and its rival CBS Radio are now eyeing the potential to dominate the global market for online radio advertising, and fend off Google. |
Media, Internet, Music and Radio |
September 2008 Access this report
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Enders Analysis' Annual Conference
Enders Analysis co-hosted its annual conference, in conjunction with BNP Paribas and Deloitte, in London on 19 January 2012. The event featured talks by 13 of the most influential figures in media and telecoms, and was chaired by Sir Peter Bazalgette. An edited transcript of notes taken during the speaker presentations follows. |
Media, Technology, Telecoms |
February 2012 Access this report
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Facebook display ad volume down in key markets in April
Analysis of comScore data suggests that ad volumes fell in April on Facebook’s PC-based website in the US and UK, which we estimate account for 60% of ad revenue Seasonal effects may account for some of the decline, but increasing pressure on ad performance and pricing, due to the tough economic climate, and slowing growth in PC usage of Facebook are other probable factors As a result we expect Facebook’s ad revenue growth slowdown to continue in Q2, with audience saturation in key internet markets and increasing mobile substitution limiting future growth potential from display advertisin |
Media, Internet |
June 2012 Access this report
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Facebook finally trials social search
Facebook’s announcement of Graph Search, the company’s first move into socially-powered search which now in beta trial in the US, leaves many details unanswered including full launch and monetisation plans. Reliance on user-generated content from Facebook friends limits the usefulness of Graph Search as a conventional search engine and hence its impact on Google and other web search businesses in the near term. |
Media, Internet |
January 2013 Access this report
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Facebook Home and mobile
Facebook has announced Home, an Android app that takes control of your phone, replaces the home screen with your Facebook newsfeed and relegates any competing social services to, it hopes, an afterthought.
At launch, Home will be available to at most 20% of Facebook’s mobile base. It is an interesting tool to lock in core users and drive up their engagement, but can only be part of Facebook’s mobile strategy. |
Media, Mobile, Internet, Technology, Telecoms |
April 2013 Access this report
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Facebook: here, there and everywhere
Facebook Messaging adds email, IM and SMS to Facebook messages. Some portion of the social network’s 600+ million users will switch to Facebook for an all in one text-based communications service
Switchers to Facebook Messaging in the US will reduce the display ad revenues of traditional portals, like Yahoo! and Microsoft, which use such tools to drive traffic
Less affected is Google. Some Gmail users will switch, but Google’s core business model is selling search advertising, where it is not challenged by Facebook (yet) |
Media, Internet, Non-UK Media |
November 2010 Access this report
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Facebook’s threat to Google
Facebook's audience and consumption growth is now generating substantial and rising display advertising revenue, with consensus estimates of $2 billion in 2010, up 160% YoY, and it will overtake Google on this count this year
The social network's growing position as the centre of the internet experience is enabling it to become a platform for other services, such as e-commerce, making it an increasing strategic threat to Google, as well as other players in the digital media |
Media, Internet |
May 2011 Access this report
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Google and copyright news
Google has lost another copyright proceeding in a major European market, this time in Germany (it will appeal), on top of the 2007 judgement in Belgium that found against Google in favour of Copiepresse, on behalf of a group of newspapers. In the US, Google is also facing litigation over copyright, plus the suits filed against YouTube |
Telecoms |
October 2008 Access this report
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Google eBooks: Good news for publishers
Google has launched a dedicated ebooks store in the US, with support from 4,000 publishers, providing an ecommerce platform for independent book retailers
Google’s aim is not revenue from ebooks, though the market is attractive: we estimate ebooks will be 5% of the US books market in 2010 ($1bn) and could grow to perhaps half of all book sales within the next five years
Like Amazon and Apple, Google is using ebooks to support its broader strategy, driving search traffic and building an ecommerce platform. Revenue from ebooks is less important than supporting these objectives |
Media, Internet, Technology |
December 2010 Access this report
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