Enders News

Digiday 17 May 2019

Alice Pickthall was quoted in Digiday on Readers spend 5 minutes on The Financial Times' luxury title. She said “The FT has been known for its transparency; retaining that trust is crucial. There would be short wins through monetizing in affiliate links, but that doesn’t suit the brand. They are able to maintain a level of trust.”

Financial Times 16 May 2019

Claire Enders was quoted in the Financial Times on Pressure mounts on ITV after Jeremy Kyle show death. She said “Markets may have gotten spooked, but investors and ITV are more concerned about broader issues that the whole industry is facing. Jeremy Kyle is bigger in the Daily Mail than in reality. People are assuming they have lost a bigger star than they actually have.”

Financial Times 15 May 2019

Karen Egan was quoted in the Financial Times on Vodafone faces growth test after cut to dividend. She said "The company has been cutting costs, looking to form network-sharing deals and investing for 5G. But it is still underperforming. The dividend cut is a casualty of that underperformance rather than a solution for it."

The Telegraph 10 May 2019

Alice Enders was quoted in The Telegraph on How blockbuster deals and booming theme parks keep Disney on top. She said “The quality of the slate is really driven by previous acquisitions. Its share of the box office had already risen relentlessly and ... the Fox consolidation has really strengthened its ability to contest the cinema space.”

The Times 10 May 2019

Claire Enders was quoted in The Times on BBC may strip free licences from millions in means test. She said  “It is bound to outrage millions of people that they will be paying for their licence fee. There will be 3.5 million extraordinarily angry people.”

Financial Times 8 May 2019

Francois Godard was quoted in the Financial Times on France’s Iliad to raise €2bn by selling mobile towers to Cellnex. He said “Selling towers to Cellnex makes sense, the French group was taking advantage of the fact that financial markets are ready to give a higher value to towers when they are set aside in a separate corporate shell than when they are buried in an operator’s balance sheet. But it does not change the Iliad business model.”

The Times 7 May 2019

Tom Harrington was quoted in the Times on Dame Carolyn, are you sure we will be amused by your TV streaming service? He said  “They are wishfully thinking that BritBox’s subscribers will be in the millions, but look at something like the streaming service Disney Life; that has only 100,000 subscribers. Then there is Now TV, which has fewer than 2m, and that has been around for seven years and has some of the best content in the world.”

Financial Times 2 May 2019

Douglas McCabe was quoted in the Financial Times on Guardian owner hits profit benchmark after decades of losses. He said “The leadership team has done very well to bring this phase over the line, but the next phase, covering both the sustainability of the business and a core audience retention, will be more complex and challenging.”

Digiday 29 April 2019

Alice Pickthall was quoted in Digiday on How PopSugar plans to extend its UK business. She said “Several media companies claim their ‘unique’ ability to reach women 18- to 40-year-olds, but in reality, there are many of them attempting to do pretty similar things online. In their established U.S. business, they have monetization expertise beyond native ads, powered by Taboola, and branded content, so they have potential to move into brand licensing, live events and further monetization of ShopStyle.”

Wired 25 April 2019

Joseph Evans was quoted in Wired on Facebook's huge earnings are a reminder it has no competition. He said  "Even if one of these factors were to slow down, Facebook would still be be able to ramp up the growth of the other. The company's real strengths come from the fact that it has an extremely broad base of advertisers – seven million active advertisers as of this year. Facebook is managing this impressive trick of combining a consistent flow of negative press with amazing financial and solid operational results." 

TBI 24 April 2019

Julian Aquilina was quoted in TBI on Sports streamers: a long road ahead. He said “There are still lots of challenges and domestic broadcasting rights for popular sports like football remain very expensive, especially for new players in this arena, so there is still a lot of learning going on. The streaming services will claim that any reliability issues are a short-term challenge and all part of the learning process."

BBC News 18 April 2019

Tom Harrington was quoted in BBC News on Netflix to trial showing top 10 lists to UK users. He said "The point of the release of this data isn't for granular understanding as to what people are actually watching on the service, it is for promotional purposes. Given its escalating spend on original content, Netflix is always keen to push the narrative that originals are what drive the service. The list will disguise what is actually watched on the service, which is predominantly acquired content. It will likely be dominated by newly-released originals, the demand for which often quickly declines soon after release."

The Hollywood Reporter 16 April 2019

Claire Enders was quoted in The Hollywood Reporter on James Murdoch, Adrift From Fox and Disney, Plots an Independent Future. She said "The focus in his life is building things. He has built Sky, he has built a number of investments through to scale, and investing without any role at the family company means "he can do his own thing and express himself in his own way."

Digiday 16 April 2019

Alice pickthall was quoted in Digiday on UK publishers turn to women's sports as untapped growth area. She said "That inconsistent coverage makes normalizing women’s sport difficult, these new ventures by The Telegraph and others demonstrate an important shift in thinking. Not only that, but being ahead could be a useful way for a publisher to differentiate. So far, no major U.K. [traditional] publisher has a dedicated landing page for women’s sport, and as a result The Telegraph ranks first on Google, so there is certainly a first-mover advantage.” 

Financial Times 11 April 2019

Tom Harrington was quoted in the Financial Times on The race to make the next ‘Game of Thrones' He said “If you are global and you can get people to watch the first episode on a global distribution network, you can give it massive prominence. If they want to make it a hit they can probably make it a hit . . . They can put it at the top of the user interface and force it down your throat.”

Variety 9 April 2019

Julian Aquilina was quoted in Variety on How High-End Series Attract Millennial Viewers, Even on Linear TV. He said ‘"Game of Thrones is a global phenomenon with youth audience on linear TV, every time it returns, the show gets bigger and bigger. Clearly with the right shows you can still attract young audiences. It’s just that a lot more of those shows are being bought up by SVOD services.”

Les Echos 9 April 2019

Tom Harrington was quoted in Les Echos on TVs test new broadcasting methods - In order not to lose the fans of series, especially the young ones, the televisions put all the episodes at the same time on their platform. With the risk of weakening their antenna. He said "The phenomenon has been growing in the UK since the summer, however this pre-broadcast is only at the stage of experimentation."

Variety 8 April 2019

Francois Godard was quoted in Variety on French TV Producers Will Make Dramatic Entrance at MIP. He said “The main channels used to program a lot of French cinema, but [today] French cinema has more narrow appeal than before, so they had to look at other program genres, and they were forced to give more prominence to series.“There’s a historical barrier between the worlds of TV production and film production, and this barrier — as in the U.S. — is a bit more porous now. It’s more accepted and common to have film actors and film directors doing series, and in France that helps.” 

DIGIDAY 4 April 2019

Douglas McCabe was quoted on  the new strategic goal of Guardian News and Media to double its paying memberships to 2 million within the next three years. “There is no reason why they cannot reach 2 million and beyond,” “It needs to set tough goals, like achieving 97% retention of subscribers who stick around for 3-plus years,” he said. “Journalists, not just commercial teams, should be incentivized to achieve these numbers. Second, the level of sophistication with which the company tracks, analyses and develops". 

The Hollywood Reporter 3 April 2019

Claire Enders was quoted in The Hollywood Reporter on Netflix competition. "It's a replay of Game of Thrones, a fight for a global SVOD empire," says Claire Enders of U.K.-based Enders Analysis. None of the new Netflix competitors has dragons or white walkers to bring to the battle, but what's at stake is no fantasy. The European SVOD market was worth $6 billion in 2018, according to a recent study by Kagan Research. Kagan is forecasting that the European market will be worth nearly $7 billion by 2022, with more than 60 million SVOD subscribers, up from 45 million in 2018. Brit-based analysts Digital TV Research forecast that the Asia Pacific SVOD market will triple in the next four years to $15 billion by 2023.