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Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.

Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.

 

Rigorous Fearless Independent

The internet is the UK’s fastest growing advertising medium, with spend rising 41% to £2.02 billion in 2006, and a further 30% rise expected for 2007. Three drivers underpin this growth: more intense use of the internet as broadband connections become standard, very strong growth in e-commerce, which is driving up paid-for search, and improving yields through rich-media formats. These factors will continue to propel growth of internet ad spend in the near future

Trinity Mirror’s recent optimism about the market for newspaper advertising “stabilising” is questionable, and we expect 2007 to be another year of decline, although less pronounced than in 2006

Warner Music Group reported a mild revenue decline in Q2 FY 2006/07, despite continued steep declines in CD sales in the US and elsewhere, by outperforming other CD suppliers, gaining from rising downloads and ringtone sales, persistent strength in music publishing, as well as favourable currency movements

The new consumer data tariffs from Vodafone and Orange in the UK continue the trend towards dramatically lower data prices for high end users, although they are cunningly structured to involve more moderate increases for low end users

Steep drops in US and UK recorded music sales dragged EMI’s group revenue 15.8% lower for FY 2006/07. EMI’s underperformance of the sagging recorded music industry highlights the scale of the challenge facing any prospective new owner