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Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.

Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.

 

Rigorous Fearless Independent

COP26 to COP27: TMT leading the way

11 May 2022

This report is free to access.

The Glasgow Climate Pact agreed at COP26 sets out national pledges to achieve net zero and contain global warming to 1.8°C above its pre-industrial levels— COP27 will buttress pledges, now at risk from the energy crisis, and advance some nations to 2030.

The TMT sector is a leader on net zero in the private sector. Companies that measure their end-to-end carbon footprint throughout their supply chain—as many do in the UK’s TMT sector—can target their GHG emissions.

The TMT sector underpins the UK’s vibrant digital economy that enables hybrid work-from-home (WFH), which reduces fossil fuel use thus heading off both the energy crisis and the climate crisis.

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Francois Godard was quoted in Les Echos on "M6 and TF1 will have to reinvent themselves on their own"

5 October 2022

“Salto remains marginal in their economic model”, tempers François Godard, analyst at the London firm Enders. "The future of TF1 will probably be closer to YouTube than to Netflix", he continues, because the historical channels must above all draw a future in the offers financed by advertising. If they want to go back on the offensive, "I don't see how they can do it each on their own, there should be more collaboration between them or possibly with the public audiovisual sector", he believes.

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Francois Godard was quoted in Les Echos on "At Bertelsmann, the craftsman of the TF1-M6 fusion under pressure"

5 October 2022

“Bertelsmann's strategy presupposed consolidation at national level in Europe. However, there is none and now M6 is not even for sale”, observes François Godard, however, analyst at the London firm Enders. “Thomas Rabe must react and present an alternative,” he concludes. The long-distance runner does not want to admit defeat. Market consolidation is "a matter of one or two years maximum", he assured the "Financial Times" on Monday. Besides, he has no plan B. This is perhaps the biggest risk for him.

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Welcome to the metaverse: Music in the metaverse

4 October 2022

For the media and entertainment industry the dawn of the metaverse, and the word soup of acronyms that accompanies it, is the latest high-profile technology wave that threatens to simultaneously upend established distribution models and reinvent both the experience and the relationship with the audience.

Music is the media sector (outside gaming) that has moved fastest to experiment with metaverse applications, so far mainly on gaming platforms like Fortnite and Roblox, which provide a ready game-centric audience but offer little lasting innovation.

Music's metaverse potential beyond gaming is huge, led by artists who want a more dynamic online presence, though we anticipate a long trajectory towards mainstream applications as questions remain around formats, design, platforms, and monetisation.

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Karen Egan was quoted in CITY A.M on "Connecting? Vodafone confirms merger talks with Three UK"

4 October 2022

Karen said “Getting approval from the CMA will not be easy. There are concerns about investment levels falling and prices going up if there is a merger. But we haven’t seen any evidence that supports concerns – taking out the duplication costs of a fourth operator actually lowers the cost-base of the industry and ultimately that helps to keep prices low."

She added that while the Vodafone-Three deal would create a “more credible” competitor for EE and O2, “the problem is that everybody knows that so the bigger players won’t cede it."

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Welcome to the metaverse: A toolkit for the next 24 months

4 October 2022

For the media and entertainment industry the dawn of the metaverse, and the word soup of acronyms that accompanies it, is the latest high-profile technology wave that threatens to simultaneously upend established distribution models and reinvent both the experience and relationship with the audience.

Many companies will feel they have been here before. The last 25 years have seen technologies move from linear to on-demand and physical to digital; and devices from fixed, heavy boxes, to always connected and mobile-first. Some companies never recovered from these changes.

The next 24 months is a particularly useful window to invest at small scale and with limited downside risk. With audiences small but influential, there is opportunity to start early, develop robust test cases and establish new community-building and storytelling formats.

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