Tom Harrington was quoted in The Media Leader on UK ’emblematic’ of Netflix’s approach to global programming
24 April 2025“Much of this success can, of course, be attributed to the accessibility of the English language, which is a unifying force as a second language in much of the world and in most of the intense subscriber-growth areas,” wrote Enders Analysis head of television Tom Harrington.
However, he added that, given an estimated 40% of Netflix’s user base would likely view UK programming with local-language dubbing or subtitles, there is “something innate in the shows that makes them comparatively more attractive to the global Netflix view than content from other countries.
“Perhaps British exceptionalism in terms of the quality of its television product is not as over-egged as it has usually appeared.”