After a successful strategy career in UK media, Claire Enders founded Enders Analysis in 1997. Today, Enders Analysis is the leading TMT research company in the UK, analysing and forecasting the creative industries, especially the video ecology and economy, and digital exploitation models, including the largest global tech companies and innovations. Our focus is on the main actors and technologies in the evolution of B2C consumption. Enders Analysis provides this research, analysis and associated specialist expertise on major markets (USA, UK, France, Italy, Germany). Over 160 companies, and all relevant regulators and industry trade bodies subscribe to our research.

The team of 30 is led by economists and financial, business and systems' analysts. The company is a leading authority in its sectors, frequently quoted in the Financial Times, Economist, the BBC and other quality media. It sometimes works on highly specialised expert projects, for instance as expert witnesses in very large-scale and historic proceedings, such as the setting of digital copyrights in music, due diligence or in devising solutions to commercial issues.
Enders Analysis has or currently supports a wide range of charities in the UK - numbering 140 plus - with which Claire is actively involved, including the NSPCC, and devises ingenious solutions for their problems with other corporate partners. For instance, she organised and lead a media and fundraising plan that saved the London Zoological Society during the pandemic.

Her main current focus is Multibanks, an anti-waste Commonwealth Initiative begun by former PM Gordon Brown. Claire works closely with her family’s Trust, the Northwood Trust, as a co-funder and fundraiser, on this and other social welfare projects in Scotland, where the company is domiciled and she is resident.

Over two decades, Claire was profoundly involved in developing and financing the V&A Design Museum in Dundee which opened in 2018. A Freeman of the City Guild of Entrepreneurs, Claire is on the Advisory Board of Glyndebourne, former Trustee of the NSPCC, Glyndebourne and the Natural History Museum Development Trust. Claire is a graduate of Yale and of the London Business School.

In 2016 Claire was made a Fellow of the Royal Television Society for her significant contribution to television.

In June 2024 Claire was awarded the Commander of the Order of the British Empire (CBE) for services to Media in His Majesty the King’s Birthday Honours List.

James covers fixed and telecoms mobile operators in the UK and Europe, and has over 15 years' experience in the telecoms sector. He is a qualified chartered accountant and a former senior equity analyst with Lehman Brothers, and was an international consultant with PwC in the telecoms strategy and policy team. James holds a degree in mathematics from Oxford University. 

Claire manages our client relationships and business development. Claire also organises industry-leading events such as our annual Media and Telecoms & Beyond conference, corporate dinners supporting the NSPCC and events celebrating female entrepreneurship. Claire supports the company on a wide range of philanthropy and charity work, on sustainability, culture, children, women and diversity, natural history and wildlife sustainability. Claire has a degree in Law from University of Westminster and a Master of Laws from Queen Mary University of London.

Abi is a Senior Research Analyst covering media and telecoms. She is a qualified chartered accountant, and has worked as a Finance Analyst at Pan Macmillan and the BBC. Abi holds a degree in History from the University of Exeter.

Niamh researches tech regulation, leading reports on the UK's Online Safety Act and forthcoming regimes for digital markets and safety in the UK and globally. Niamh has focused on the intersection between online and traditional media, and how emerging technology shapes consumer behaviour and regulatory guidance. Niamh holds a doctorate in Modern Languages, and a BA in Philosophy and Modern Languages, from the University of Oxford.

Bella is a research analyst in the broadcasting team, covering viewing trends, public service broadcasting and radio. Bella holds a BA in English and French from the University of Oxford.

Cleodie is a research analyst in the TV team, contributing to work on viewing trends, public service broadcasting and streaming services. She holds a degree in History from the University of Edinburgh.