Alice Enders was quoted in The Guardian on "Murdoch v Trump: Rupert’s papers kick Donald, but Fox won’t play ball"
21 November 2022Alice said “It’s not about Rupert being back in charge, it’s about Lachlan taking over and pursuing the same traditional classic conservative agenda.”
She said that it would be hard for Fox News to find a way to let go of Trump without risking some of the hundreds of millions of dollars of advertising that flows to the network.
“Fox is the jewel in the crown. The influence that the Murdochs want to exercise is through Fox News. What’s super interesting is they want to maintain their currency as the go-to news channel for conservative voters – and they have to do that in a way that balances the Trumpistas against everyone.”
