Tom Harrington was quoted in The Guardian on "Sony Movie Channel has been renamed Great! But how? And why?!"
27 May 2021Tom said “It’s one of those things that if you don’t watch them you assume no one else does, but actually the audience for the Sony Movie Channel is quite big."
He added “I’d say about 70% of their audience is over 55. That’s pretty old. But the audience has been stable over the past few years. And one thing about an older audience is that they’re less likely to be recording, watching it later and fast-forwarding the ads.”
