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Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.

Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.

 

Rigorous Fearless Independent

Claire Enders, founder of media research firm Enders Analysis, said Channel 4 might end up being better off owned by a company that “wishes it all the best” rather than “a government that does not want it”.

She warned, however, that the process of preparing the necessary legislation was likely to be long and could stretch beyond the next election, adding that another government might have a different attitude towards Channel 4 and privatisation.

Douglas said “One of the knock-on effects of such an extraordinary news run is that it has given confidence back to the news industry that it has a role, a purpose and a community of people prepared to value it. Every conversation used to be about the battle with Google, but now heads are up. For the first time executives can see, imagine, and picture an online future.”

Digital pioneer Viaplay has been leading NENT’s exemplary transition from linear to on-demand with sustained revenue and subscriber growth—unlike its pay-TV peers

These results have been leveraged to tell capital markets a Netflix-like equity story, underpinning ambitious growth targets to 2025 for the Nordics and new launches abroad, including the UK this year (albeit in low-key mode)

Expansion builds on a pivot to fixed costs originals and multi-territory sports rights. But, in highly competitive markets, we are sceptical of NENT’s capacity to generate the revenues necessary to breakeven with fast rising content costs

Gill said returning to TV is a "sensible move."

"What was odd was the BBC's move away from a channel. It is difficult to regain all the audience that the BBC once had, but they will make some inroads into attracting 16 to 34s again, and then the hope is that those viewers might move over to watch something on BBC1 or BBC2."