Homepage

Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.

Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.

 

Rigorous Fearless Independent

The UK’s cost-of-living crisis will compress real household disposable income by 4.3% in fiscal 2022/23, despite the Energy Price Guarantee (EPG) in place for this winter, with the pain compounded by rising interest rates until mid 2023, provoking a mild peak-to-trough decline in GDP of 2-3%

With CPI inflation forecast at 7% in 2023, and real private consumption forecast to decline by 1.9% (OBR) at the very least, advertising could still rise by 2-3% in 2023, a decline in real terms, with H1 particularly affected relative to H2, when declining CPI will allow monetary policy to relax

Not all households are equally affected by economic headwinds, and those that are more resilient will be the most attractive targets for businesses in 2023: those in  the top half of the income distribution, particularly older, empty-nested homeowners without mortgages

Behind comes Salto, with more than 800,000 subscribers. The TF1, M6 and France Télévisions platform is aiming for the one million mark by the end of the year. “It's a positive figure, given the fact that Salto is not distributed by the main telecom operators and Canal (only on Bouygues Telecom and Amazon Channels, editor's note). But it's not big enough to have a sufficient scale and make original productions that would make the difference”, observes François Godard, at Enders Analysis.

In 2023, the BBC will launch BBC News globally, merging its two 24-hour broadcast news services: the UK news channel and the international BBC World News. This merger will challenge the BBC to balance its coverage of both international and local news

As a result of cuts to licence fee funding there is now little leeway when deciding where best to invest for a digital-first news future. Efficiencies are seemingly all sought out and only cuts to services and output are left

Older viewers may lose access to in-depth 24-hour coverage of UK news stories from the BBC—the UK's most trusted and valued provider of news. Competitors will fill the breach, with any impact felt later

Douglas said “There’s no doubt that the model is getting harder. I think the next year is going to be very difficult, as it will be for print advertising of all kinds. Undoubtedly some of these brands will retreat from print.”

He added “There’s a reason why these businesses continue to print: they see it as a unique proposition for advertisers and readers. Once you become an online-only business your proposition [isn’t] the same.”



McCabe, in a warning to other newspapers, said that the demise of the freesheets, although unlikely, would have an impact on the health of the broader print industry. “If there is a worst-case scenario that freesheets disappeared, it would be unhelpful for paid-for newspapers”, he said. “The news industry is an advertising category; softness in the free sheets makes the industry as a whole less appealing.”

Ultimately, it could be a matter of viewing the football club as an intellectual property asset more akin to Gucci, Louis Vuitton or Star Wars, said François Godard, who covers media for research group Enders Analysis.

“If you start looking at football clubs how you look at fashion brands and Hollywood franchises, then you’re on to something. From that point of view, there’s potential. You’d think Man United could be much bigger eventually.”

BT Consumer’s move to the EE brand is a gradual one, with an EE re-launch due next year set to accelerate this, although the BT and Plusnet brands will not be withdrawn in a hurry.

The company is hoping that the new converged EE will drive new revenue streams, a challenging task, but one that it is approaching with realism, and building on previous success.

BT confirmed that the inflation-plus price rise will be applied next year, along with a hope-to-be-sustained increase in front book pricing too. The cost-of-living crisis is putting pressure on ARPU, with FTTP likely to only partially compensate.

By firing Bob Chapek, the board responded decisively to a stream of negative press coverage and unexpected weak results.

Iger's priority should be unwinding Chapek’s revenue and distribution structure that separated creatives from investment control.

What will be the next transformational deal for Iger-led Disney? Strategic gaps include a youth audience pivoted towards social media and games

Market revenue growth of 2% in Q3 was slightly lower than the previous quarter, but remained firmly positive at least.

The dual impacts of slowing broadband volume growth and consumer price sensitivity will likely hit volumes and ARPU even harder over the tough winter to come.

Inflation-linked price increases will give some operators a boost next year, but their very high levels (c.15%) will be hard to manage during a cost-of-living squeeze.