Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.
Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.
A few weeks ago, it looked as though EMI would follow Safeway into a frenzied auction in which trade buyers competed with canny buy-out funds. The rumoured interest was sparked by the steady fall in EMI's share price over the course of 2002, which had reduced the value of the entire company to close to the perceived worth of the Music Publishing division.
This report picks apart the evidence on why ITV1 is rapidly losing audience share. It shows that more intense competition in terrestrial homes is the key reason, not the impact of the growth of the multichannel universe. The decline of ITV1 is across all times of day and almost all demographic groups. Can ITV turn itself around in the face of this secular decline in audiences?
ISPs have long found it difficult to challenge Wanadoo on its home French market successfully. Wanadoo has built a commanding lead in the narrowband segment of the Internet access market, and dominates the DSL segment. This report examines whether 2003 will be any different, and finds that, if anything, the intensity of competitive pressures is likely to grow rather than diminish as market focus shifts from narrowband to broadband.
In this report we look at three regulatory initiatives to increase competitors access to the 'last mile' of incumbent monopolists: CPS and WLR in the UK, and UNE-P in the US. BT's market shares losses have accelerated in the business market due to CPS; we ask whether this will continue, whether it will happen in the residential market, and whether WLR will have an even worse effect.
This issue of our regular report on TV trends in the UK looks at pay-TV subscriber numbers, the position of Freeview, and the impact of the huge expansion in the number of digital channels. Our analysis tries to clear away the fog produced by problems with BARB data over the past year.
BT will be announcing tomorrow its latest results on meeting the target of 1 million broadband connections by H1 2003. Some difficulty could be anticipated from the slow monthly pace of connections in H2 2002, mainly due to disappointing take-up of the revolutionary ISP-less BT Broadband product (as we had anticipated), despite high levels of marketing investment.
The recent launch of online gaming from the major games consoles makers has focused attention again on the future of Xbox. Will the online version, Xbox Live, enable Microsoft to improve its position versus Sony? Our view is that Sony’s dominance of this generation of consoles will continue.
The troubles of the global music industry are usually assumed to derive from the growth of piracy. This report argues that physical piracy is probably no more of a problem than it has been in the recent past. Digital piracy is indeed becoming more important, but still is by no means the only explanation of declining music sales.
Little research has been done into why consumers move from one supplier to another. Churn, as this phenomenon is known, is much discussed but little understood. We carried out some research to show what types of people churn, why they do it, and whether it is an outcome of a certain type of personality.