the Financial Times
20 August 2013Claire Enders was quoted in an article discussing BT's sports deal with Virgin Media. She said that "it looks like a fairly defensive move from both parties." "Of course, BT has given up the long-term strategic value of BT Sport in terms of winning customers off Virgin Media, but it would be churlish of us to focus on this downside given that we never believed the upside in the first place."
