Tom said "The BBC shares the TV rights to the Six Nations rugby with ITV and co-produces dramas with the American streaming services - that is what it has to do now."

He added "The BBC is not getting any more money, but the cost [of acquiring rights and making programmes] is getting more expensive. It can only deliver less when the income from the [157.50] annual licence fee is the same."

Francois said “Nothing catastrophic, but it's a return to reality. It is obvious that growth was going to slow down after last year's boom. Demand is not infinitely expandable: in the United States, Netflix is ​​already very present while in Europe, the potential is lower. The whole question is whether they can still invest so heavily in content in the future, given this slower growth."

He added "Netflix seems to have reached the saturation of its market in the United States", adds Eric Haggstrom, analyst at eMarketer, quoted by AFP, noting that "Netflix has lost significant market share against Disney."

Gill said “If they don’t stick to [the guidelines], they might lose the compensation they get when production is delayed, and they are sort of incentivized to stick to those. If you are not actually sticking to the guidelines, you probably lose that compensation.”

She added “So people are going to be able to come back to work pretty quickly. And if you are immediately off, then your colleagues don’t get infected with it. So I think the industry has done pretty well.”