Tom Harrington was quoted in the Financial Times on "Sally Wainwright, ‘Happy Valley’ creator takes centre stage"
6 February 2023Happy Valley has the alchemy of critical and popular success. Now appointment TV, it won two Baftas for best drama and proved a ratings hit for the BBC (episode one of season three scored 11.3mn viewers). Tom Harrington, head of television at Enders Analysis says, “you could probably count on one hand the number of shows that have grown their viewing since 2014 like Happy Valley has. Since it first appeared on BBC1, overall TV viewing has dropped 30 per cent.”
But such granular local detail is counter to the general direction of television, says Harrington, which “due to funding and distribution models is increasingly being pitched to a worldwide audience”. This blandness to satisfy foreign markets irks Wainwright; she insists that a “strong sense of place” contributes to the success of shows, “whether it’s the desert in Breaking Bad or the snowy bleakness of Fargo”.