EE Q2 2014 results: 4G accelerates, but revenue growth does not

31 July 2014

EE reported impressive operating figures, with 4G net adds accelerating sharply from an already impressive base and mobile contract net adds leading the UK market

Service revenue growth was respectable, but did not improve on the previous quarter despite the surge in premium 4G customers, although profitability did continue to improve as further synergies were realised

EE will maintain a 4G coverage lead over the other operators into 2015, and the base is likely to continue to migrate to 4G in large numbers, but it remains to be seen if it can convert this into improvements on the top line

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