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The Guardian: Sustainability delivered

21 July 2022
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The Guardian has posted a stellar set of results: its highest annual revenues since the 2008 financial crash, and a £22.7 million upswing in operating cashflows, putting it into positive territory for the first time in decades

Looking ahead to 2022/23, the Guardian (alongside every other news publisher) faces the twin headwinds of the cost-of-living crisis and news fatigue

There are levers for the Guardian to pull to maintain growth, increase monetisation, and minimise churn

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The Guardian - reaching the one million milestone

16 December 2021

Seven years after the launch of its membership initiative, The Guardian has reached one million digital-only subscriptions

Not coincidentally, longer-term financial sustainability looks within reach, as The Guardian posted an adjusted operating profit of £3.1 million in 2021, with reader revenues making up more than half of total income

A fine-tuned governance structure and key management changes indicate better alignment between the core journalism activity and the enterprise, designed to ensure that its independence is sustainably delivered

Access report

  • The Guardian - reaching the one million milestone

    16 December 2021

    Seven years after the launch of its membership initiative, The Guardian has reached one million digital-only subscriptions

    Not coincidentally, longer-term financial sustainability looks within reach, as The Guardian posted an adjusted operating profit of £3.1 million in 2021, with reader revenues making up more than half of total income

    A fine-tuned governance structure and key management changes indicate better alignment between the core journalism activity and the enterprise, designed to ensure that its independence is sustainably delivered

    Access report