Netflix managed satisfaction


21 March 2013

Netflix continues to expand its global base on foundations that look slightly less shaky than a year ago as the establishment shows signs of becoming more positive to the upstart in its midst

There has been much talk of the OTT cord cutting threat to pay-TV platforms, yet the real threat lies more with certain broadcast TV channels, especially those specialising in children’s and archive entertainment series

Still, the Netflix brag that it releases the public from the managed dissatisfaction of traditional TV with instantly available drama series like House of Cards is definitely over-the-top and we anticipate niche impact in the UK

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