Spanish Free-to-Air TV
20 July 2010
With the launch of two new analogue terrestrial services and a relaunch of digital terrestrial television (DTT), the Spanish government has opened up the country’s free-to-air (FTA) TV market. Although we expect the government to assist the new analogue terrestrial entrants, we anticipate that both will struggle to become profitable. Meanwhile, the DTT space will be more interesting for the takeover opportunities that it presents to the leading terrestrial commercial groups.
Fastweb’s high service model increasingly appeals to the business segment but aggressive competition on the residential segment is eroding ARPU