Unforeseen record inflation in live televised Premier League rights for the three-year contract due to commence in August 2012 marked the entry of a major competitor to Sky in the market for the most premium of premium content. BT will need to rely on a co-operative deal with Sky and probably also VMed to meet its financial guidance targets, but its entry into premium content aggregation also raises the competitive stakes. BT’s entry must be seen as a long-term strategic play that is unlikely to deliver viability during the next three-year contract, but places it in a stronger position to handle the challenges of a digitally converged world

The Apple rumour mill turns to television, with widespread speculation that Apple will shortly announce… something, that will offer a different approach to the TV experience.

 However, if Apple distributes TV content in new ways, it will need to work with existing channels and often pay providers, who are unlikely to enable fundamental disruption to their business models.

 We see plenty of scope for Apple to make a great TV product – which need not necessarily be an actual television. But we see far less scope for it to break apart the value chain of TV content – and Apple doesn’t need to

Further sharp year-on-year declines in viewing share by the leading commercial PSB channels, ITV1 and Channel 4, in Q1 2012 run contrary to the general stabilisation of viewing trends as Digital Switchover nears completion

The Channel 4 decline is more easily explained by exceptional factors, while closer examination of NAR trends suggest that ITV Family NAR has performed less well in recent quarters than results releases suggest

Once past Digital Switchover, digital convergence trends appear less of a threat towards the future stability of ITV and Channel 4 family viewing trends than the competitive threat from Sky as it raises its investment in UK programme origination

The Competition Commission has decided to reverse its provisional decision of August 2011 and has cleared Sky Movies of having ‘adverse effects on competition’ This change of heart – which we think is the first time in the Commission’s history of market investigations – was forecast by Enders Analysis in March BSkyB is the primary beneficiary of this announcement, which will almost certainly delay the growth of SVOD in the UK

The weak spot of 15,000 net TV additions in a positive quarter for operating profit growth reflects the continuing downward pressures of a struggling economy, with little indication of headwinds to do with connected TV Very strong growth in home communications in a weak quarter for TV net additions underline Sky’s competitive strengths in a market now close to maturity, as well as bringing revenue growth and churn reduction benefits Overshadowing Sky’s Q3 results, Ofcom’s investigation into the “fit and proper” status of News Corp’s shareholding in BSkyB is unlikely to affect the company in 2012

The London Olympics promise to be a major success for both the free-to-air broadcast licensees and the leading pay-TV platforms as a result of co-operative deals being forged between them

Recent distribution agreements with Sky provide the BBC and Eurosport with a massively bigger window to showcase their credentials in in-depth sports coverage and new technologies, especially 3D

For Sky, and assuming VMed in due course, there exist a number of potential indirect commercial benefits, as the message is sent out loud and clear that there is no better place to go for London Olympics free-to-air coverage than the pay-TV platforms

On 5 April, it emerged that Sky News had authorised a journalist to access emails on two occasions. Although Sky News may have committed a criminal offence, the likelihood of a successful prosecution is extremely slight, in our opinion

Ofcom could decide to discipline Sky News for the alleged actions; however the offence is very far from being sufficiently severe to warrant the removal of its broadcasting licence. And, in any event, it would almost certainly be Sky News that would lose the licence, not its parent BSkyB, which appears to have had no involvement whatsoever in the events revealed last week

The two previous cases in which broadcasters were judged not to be ‘fit and proper’ holders of licences involved far more severe breaches of the law or regulatory codes

In this first of two reports on TV platform growth, we consider the impact of digital convergence on the traditional broadcast channel distribution platforms. As the analogue era draws to a close, the new era of digital convergence across multiple screens and devices is gathering momentum. We assess the various forces of change, including superfast broadband rollout, the continuing growth of pay-TV adoption and the strategic resilience of Sky and Virgin Media. We provide our forecasts for TV platform penetration to 2020.

The CC seems to be preparing to reverse its provisional conclusion that Sky’s hold over premium movies is damaging competition

Sky’s 16% year-on-year increase in interim profits reflects strong operating efficiencies and reduced marketing costs due to the slowdown of TV gross additions in a tough economic climate, while continuing low churn underlines its product strengths

Fibre broadband deployment and the January launch of streaming-only services by Lovefilm and Netflix signal increasingly competitive conditions, but Sky is well placed and the challenges should take several years to materialise

Sky management is fully aware of the need for its pay-TV business model to evolve in the age of digital convergence, where innovation and building value are prerequisites of success, and is actively addressing the issues