Vivendi is close to being in a cash position to buy out minority shareholdings in SFR and Canal+, shedding the image of a ‘conglomerate’ of partly owned and diverse assets, which has weighed on valuation Acquiring Vodafone’s 44% stake in SFR (now only a question of price) would allow Vivendi to rebrand itself as a telecoms story, serving France, with Maroc Télécom and mainly Brazil’s GVT supplying the upside To fully acquire Canal+, Vivendi’s offer will need to consider Lagardère’s option of floating its 20% stake. Owning 100% of Canal+ and SFR opens the narrative of a ‘French media/telecoms champion’ – which we find less credible

This report on Sky Italia and Sky Deutschland, News Corporation’s Continental Europe pay-TV assets, complements our coverage of BSkyB in the UK. We look at the market environment, including regulation and competition. The report also provides subscriber, revenue and earnings forecasts and SWOT analysis.

Germany, the UK and France are the three largest advertising markets in Europe, worth €40.3 billion in 2009, of which €8.9 billion was spent on internet ads, 65% of the total across the continent (based on IAB Europe survey of 19 countries)

In per capita terms, the UK and Germany spend the most on advertising: in 2009, roughly €200 per head was spent in the UK and Germany, 40% more than in France

Spain’s free-to-air (FTA) television advertising recovery may stall in H2 2010, but growth at Telecinco and Antena3 will remain vigorous due to the end of airtime sales on state-owned Televisión Española (TVE)

The two broadcasters have a strong, resilient model, with a high share of cheap, in-house programming, improved pricing power due to consolidation and large multichannel capacity on the digital terrestrial television (DTT) platform (analogue was switched off in April)

Telecinco will leverage its merger with Cuatro (due by end 2010) for economies of scale, but the benefit of its investment in pay-TV platform Digital+ is uncertain. Further consolidation involving laSexta is expected

 

FT has put majority stakes in Orange Sport and Orange Cinéma Séries on the block, and claims to have held discussions with News Corp. We think it unlikely that an investor would be interested in entering the French pay-TV market, dominated by Vivendi’s Canal+

We believe FT could find a buyer for Orange Sport in Disney’s ESPN, which could prove viable if a cross-retailing deal is reached with Canal+. A Eurosport merger is another option. Orange Cinéma Séries could be viable under a new owner, if it widens it distribution to other platforms

Now officially on the way out of the pay-TV production business, a welcome decision in our view, Orange can focus on improving the consumer value of the basic TV offering on the triple play marketplace

 

This report provides our annual assessment and forecasts for the recorded music market on the one hand, and the music publishing industry on the other hand. The reason for our dual focus is the key role played by mechanical revenues generated by the sale of recorded music formats in revenues of the music publishing industry, despite their decline since 2000

Revenues from performance (licensing fees from the use of music in broadcasts, music piped in shops or performed live) and synchronisation (music licensed for adverts and TV/film) have proved more resilient. Performance in particular was affected by the severe advertising recession in the music publishing industry’s core markets in 2008/09, whose impact we anticipate will still be felt in 2010

On the whole, however, music publishing revenues should recover and stabilise in our forecast period to 2014.

Ten years of fierce and implacable rivalry between Canal+ Group and TPS, the two French pay-TV operators, is expected to end in November 2006, when they close their merger deal and Canal+ France emerges. This report examines the strategic rationale for pay-TV consolidation in the French TV market, where digital terrestrial TV has recently launched and where TV-over-DSL is rapidly being deployed, as well as the potential for the currently low pay-TV margins to rise

TF1, France’s leading free-to-air (FTA) terrestrial broadcaster, has repositioned its channel assets in order to better exploit rapid growth of digital TV, now taken by 44% of households

US digital music sales continue to perform well, despite press reports to the contrary, with the average weekly volume of tracks sold up 75% in 2006, supported by steady sales of iPods

With 84,000 net pay-TV additions in 2006, Sogecable resumed subscriber growth, but we expect this pace to decline in 2007 unless Sogecable re-positions on basic and expands distribution from satellite to cable and DSL