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Enders Analysis provides a subscription research service covering the media, entertainment, mobile and fixed telecommunications industries in Europe, with a special focus on new technologies and media.

Our research is independent and evidence-based, covering all sides of the market: consumers, leading companies, industry trends, forecasts and public policy & regulation. A complete list of our research can be found here.

 

Rigorous Fearless Independent

This presentation on the French pay-TV market covers the principal recent developments on that market and the positioning of suppliers, including Vivendi's Canal+, France Télécom's Orange, Numericable and alnets Iliad and SFR. French TV homes are rapidly switching over to 'free' multichannel TV services, but the upside for premium subscriptions is modest. To maintain positioning as the dominant premium content provider, Canal+ is both improving the user experience of its core DTH subscribers (e.g. the new Le Cube), and widening its partnerships with network operators to offer on-demand to Canal+ subscribers. Orange is one significant exception, due to the rivalry initiated by the launch of Orange TV pay services in July 2008. This rivalry was a factor in lower subscription levels for Canal+ in Q3 2008, down to 10.41 million, in addition to the ongoing lure of free, plus the economic downturn and credit crunch. The target of 11.5 million subscriptions by 2011 looks out of reach (Orange Threat to Canal+ Targets [2008-24])

 

NGA in France

20 July 2010

This report on France kicks off a series of reports on Next Generation Access on the continent, also covering Germany, Italy, the Netherlands, Spain and Sweden, and concluding with a summary. Each country report is focused on the strategic rationale for NGA, and covers the incumbent's principal competitors, the IPTV opportunity, NGA plans or achievements, and the regulatory agenda. For France, our principal conclusion is that plans for NGA respond mainly to a strategic imperative to upgrade IPTV services to HD and multiple feed, with limited direct uplift to ARPU, making these plans generally cautious, tactical and highly focused on IPTV niche markets

UK broadband net additions in Q3 2008 fell sequentially, the first time this has happened in a third quarter. Q3 net adds almost halved year-on-year to 320,000

Kangaroo, the BBC/ITV/Channel 4 VOD project, looks unlikely to see the light of day any time soon, based on the Competition Commission’s (CC) provisional findings announced on 3rd December

 

 

 

NGA in Germany

20 July 2010

This is the third, after France and The Netherlands, of our reports on NGA in the continent. Deutsche Telekom’s NGA extends fibre to the cabinet, with VDSL for the last mile, to cover 25% of the country’s 37 million homes by end 2008. In our view, DTAG’s strategic rationale on NGA is to develop the IPTV proposition to better counter the competitive challenge on broadband and telephony, in core urban areas, of a resurgent cable. DTAG has already lost considerable double play market share to the altnets, and market positioning is key given the sizeable upside left in the German broadband market

In the attached report, we present an analysis of UK handset sales over the online channel, using data sourced from Mobileshop.com, an online comparison handset sales site. Mobileshop.com presents offers from all major online mobile shops, including those from the operators and the major independent retailers, covering handsets, datacards and SIM-only offerings, across prepay and contract connections. In this, our first report, we have focused on issues relating to the market structure and broad market share figures, and our future quarterly updates will focus more on emerging trends

This report on next generation access in The Netherlands is the second, after France, of our reports on NGA in the continent. KPN’s NGA was initially focused on FTTC+VDSL deployment, to cover 15% of the country’s 6 million homes by end 2009. Since May 2008, KPN has moved aggressively on FTTH, establishing a joint venture with Reggefiber, the country’s leading local ‘open’ network operator. Regulatory approval is pending for the end of 2008. The JV’s coverage could eventually reach 70% of homes, making The Netherlands the leading market for FTTH in Europe.