EE gears up to muscle in: Soft launch of EE split contracts
10 July 2023
EE appears to be soft-launching split contracts—it will become the final UK operator to offer these deals.
Split contracts are popular and particularly useful for higher-end handsets as they allow consumers to pay off their device over a longer period, dramatically reducing their monthly payments.
Wider availability of split contracts will take some of the shine off O2 and Vodafone's offerings, having been a key point of differentiation for O2 for many years, and a driver of growth for Vodafone more recently.