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UEFA and Relevent, a newly appointed media rights sales partner, are already surveying the rights market for the next cycle starting in 2027.

With minimal competitive tension in major European markets, incumbent broadcasters are unlikely to increase their bids.

Relevent will, however, try to leverage increased US appetite for soccer to lure a streamer into a global deal.

 

Poverty has a negative impact on health in many ways —such as through housing, work, food, tobacco use, healthcare and sanitary costs, relationships, and social life—while social inequality has been shown to have its own, independent impact.

One in five people in the UK live in poverty, including nearly one in three children; almost two million households experience destitution. The life expectancy gap at birth between the most and least deprived areas of England is 9.7 years for men and 7.9 for women; the gaps are larger still in Scotland.

Multibank, an anti-poverty, community-based charitable initiative—which gifts otherwise wasted essentials to those most in need—has the invaluable support of retail and media to realise its impact.

Sky UK and Warner Bros. Discovery have reached a deal for the pay-TV platform to carry WBD's Max, non-exclusively, when it launches in early 2026. The ad-supported version will be bundled at no extra charge for Sky and Now subscribers

The non-exclusive nature of the deal appears to have invigorated Sky into a restructuring of its packages, essentially unbundling Sky Atlantic for the first time

Under financial stress, most streaming platforms are increasingly focusing on third-party distribution. Thanks to bundling, top streamers like Netflix can increase the lifetime value of subscribers, while smaller streamers widen their reach.

Bundles of streamers may have some potential in the US, but in Europe—with Netflix not interested—they do not have the necessary scale.

This trend towards bundling favours incumbent pay-TV aggregators like Sky and Canal+, but in the longer run they face competition from tech video marketplaces.

On 4 June 2024, Enders Analysis co-hosted the annual Media and Telecoms 2024 & Beyond Conference with Deloitte, sponsored by Barclays, Salesforce, Financial Times, and Adobe.

With over 580 attendees and over 40 speakers from the TMT sector, including leading executives and industry experts, the conference focused on how new technologies, regulation, and infrastructure will impact the future of the industry.

This is the edited transcript of Session Two, covering: Sky’s strategy; audience engagement with sport; the role of AI in journalism; and Amazon’s UK business and philanthropy. Videos of the presentations are available on the conference website.

On 4 June 2024, Enders Analysis co-hosted the annual Media and Telecoms 2024 & Beyond Conference with Deloitte, sponsored by Barclays, Salesforce, the Financial Times, and Adobe.

With over 580 attendees and over 40 speakers from the TMT sector, including leading executives and industry experts, the conference focused on how new technologies, regulation and infrastructure will impact the future of the industry.

This is the edited transcript of Session One, covering: the evolution of streaming models, and public service broadcasting in the digital age. Videos of the presentations will be available on the conference website.

This report is free to access

The UK charity sector’s role in sustaining the fabric of communities is increasingly important as poverty spreads during the worst cost-of living crisis since the 1970s, at the same time as donations are weaker and costs are rising.

Media play a crucial role in raising the awareness, engagement and donations to charities by individuals, the bedrock of income. Selected case studies of TV, radio and the press show how charities leverage their unique qualities to engage audiences across the UK.

We highlight Gordon Brown’s landmark anti-poverty community-based Multibank initiative, which gifts essentials to those most in need, and has vital support from Sky, the Financial Times and News UK.

The Premier League has launched its first competitive rights auction since 2018, offering broadcasters a longer four-year cycle and 70 more live games.

Sky could reduce costs by cutting down on one weekly slot, but we expect it to fight for four packages, consistent with its history of prioritising the prominence of its Premier League coverage.

Competitive tension may be the strongest between TNT Sports and DAZN.

 

Warner Bros. Discovery is grappling with declining legacy cable revenues and its $48 billion debt burden. DTC losses have attenuated but de-leveraging will be trickier post-2023 as many of the easier cost-savings have been achieved.

The US launch of its DTC offering, Max, attempts to dovetail IP from across Warner Bros., alongside Discovery's food, lifestyle and documentary programming, and soon, CNN. Adding sports may prove more challenging.

In Europe, WBD’s rational strategy would be to maintain a mixed distribution strategy, agreeing exclusive deals for its DTC platform with incumbent aggregators such as Sky.

A cooler consumer market sees Sky now facing the same pressures as its SVOD competitors, with a loss of pay-TV subscribers in the UK.

However, Sky is performing better in telecoms in both the UK and Italy. These markets are less susceptible to recession with Sky also benefitting from its position as more of a challenger than an incumbent.

Uncertainty continues to loom over both the sale of its German platform and the upcoming allocation of Serie A rights in Italy.